Nov 2011 27

 

 

 

 

 

Be a part of it at twitter.com/carlosthethird

Sirius XM Radio
Nov 2011 24

Jon Murray and Patrick Shing of BBDO must think I have photos of them burying a dead hooker or something. Somehow I was lucky enough to get my sweaty little mitts on their brilliant radio scripts for SIRIUS XM Radio to produce and direct at RMW Music recently.

Extortion issues aside, not only is Jon Murray one of the long lost Tenenbaum brothers, but he’s a very talented writer. His campaign for The Vancouver International Film Festival won more awards than I can count, and for the past few years Toronto has been lucky to have him back from the pacific time zone. His partner Patrick Shing is no slouch in the international awards game either. And yes, they’re great with shovels in the desert too.

SIRIUS XM Radio. They have 120 channels of music, talk, sports… and everything else you’re into, don’tcha know.

“Die Hard NHL Fan / Lady Gag Disciple” :30

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“NFL Watching Howard Stern Aficionado” :30

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CREATIVE TEAM: Jon Murray & Patrick Shing
CREATIVE DIRECTOR: Peter Ignazi
AGENCY PRODUCER: Ann Caverly
ENGINEER: Vlad Nikolic, RMW Music
TRACK DIRECTOR/PRODUCER: Andrew Bradley, RMW Music

 

Completed, aired: November 2011

 

The Rainbow Connection
Nov 2011 24

Some thoughts on the original 1979 Muppet Movie, and how my late mom did me a favour that’s lasted a lifetime.

I’m not ashamed to say I love the Muppets. They’ve probably shaped my skewed ideas of comedy, comic timing and general all-around “Let’s be nice to people (I hope) and put on a great show!” attitude more than I consciously know. And on the day of the release of the new Muppet movie, The Muppets, I find I’m thinking about my late mom and how she introduced me to them to begin with.

Long ago, in 1979, when the original Muppet movie was released, I begged my mom to take me when it opened. But on the day we were supposed to go, she woke up with a hacking, nasty, drippy cold. And of course, I did what all snotty brats did — I told her she ‘promised’ to take me and we just had to go. We had to! Maybe I thought Kermit was expecting me.

And so, she did what I don’t think I’d have the patience to do as a parent — she sucked it up. She loaded up on kleenex and we got on the bus, subway and streetcar to take the long ride to the theatre downtown.

From the opening moments of Kermit’s banjo solo ‘Rainbow Connection’, I was hooked.

I didn’t appreciate it enough at the time, but I think back and can still see my mom in the theatre, sniffling and coughing into a wad of kleenex. Miserable.

But me, I was amazed. And it changed my life probably. I think I varied between wanting to be Kermit or Batman for awhile after that. So I never said it, but thanks Mom. I’ll never forget how you kept your promise and opened up this strange world of fantasy and silliness that has affected my whole life.

Maybe it’s time to pass on the tradition and introduce the Muppets to my four year-old niece this weekend. Who knows, maybe my mom and Kermit will open up the same door for her.

Mall Santa looking forward to being lonely forgotten old man again after Dec. 24th
Nov 2011 22

FujiTamale Breaking News, Toronto

 

 

Canadian Tire Jumpstart Radio
Nov 2011 21

As a former Zig employee, I always hated TAXI. Not because they sucked but because they were usually better than us. There, I said it. Sorry Andy Macaulay. Now, as a Track Director with RMW Music, I get to benefit from their amazing ideas.

This great radio project came to me courtesy of copywriter Paul Fung. Jumpstart helps get kids whose families can’t afford sports equipment to actually get in the game.

It’s a great cause and when I got the scripts I was excited and challenged to do justice to them. Lots of kids came in to perform throughout the day and the result was not only great radio, but hopefully helping Jumpstart to help a lot of kids.

“A Chance To Lose” :30

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“Not Just Sports” :30

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COPYWRITER: Paul Fung
CD: Nathan Monteith/Stefan Wegner
PRODUCER: Aggie Brooks
TRACK DIRECTOR: Andrew Bradley RMW Music
ENGINEER: Vlad Nikolic

Completed/Airing: November 2011